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Petal it Forward 2017
Resendiz Brothers Protea Growers will be hitting the streets of Fallbrook on 10/11/2017, handing out flowers to its residents to help brighten up their week, as part of the ‘Petal it Forward’ program, in partnership with the Society of American Florists (SAF), of which Resendiz Brothers is a member. ‘Petal It Forward’ is in response to the release of data by SAF showing the positive emotional benefits of flowers.
Ismael Resendiz and the Resendiz Brothers Team will give away 600 bouquets to people on the street. After receiving their flowers, recipients are asked to spread the happiness by gifting their extra protea bouquet, and sharing their happiness on social media using #petalitforward